Brainstorm Health: J&J Auris Acquisition, Traditional Health Care, Medicare Buy In

JJ ups its robot game. Johnson Johnson has been ambling to take on giants such as Intuitive Surgical in the robot surgery business for a while now. The company just took one of its boldest steps yet toward that aim, snatching up robotics firm Auris Health for $3.4 billion in cash. “In this new era of health care, we’re aiming to simplify surgery, drive efficiency, reduce complications and improve outcomes for patients, ultimately making surgery safer,” said Ashley McEvoy, JJ’s chair of consumer medical devices, in a statement. “Collectively, these technologies, together with our market-leading medical implants and solutions, create the foundation of a comprehensive digital ecosystem to help support the surgeon and patient before, during and after surgery.” JJ is going head to head with the big dogs in the industry, including Intuitive and Medtronic.